SUCCESS STORIES

How SEO Charged Up Case-Mate’s Online Sales

Case-Mate is one of the leading premium phone case and accessories brands in the US, selling their products across the globe. As they began expanding their product range of include tote bags, Case-Mate were looking to grow their site’s overall visibility to get in front of a bigger audience. With a tailored blend of technical SEO, eCommerce strategy and SEO content writing, StudioHawk were able to boost eCommerce sales and expand their organic visibility. This case study unlocks how this finely tuned SEO campaign drove significant results for this leading brand.

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95%

Increase in revenue

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128%

Increase in transactions

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48%

Increase in top 3 positions

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The Need

Case-Mate approached StudioHawk to elevate their online presence and organic performance.

Their key objectives included:

Boosting transactions and revenue through their eCommerce platform.
Driving consistent growth with their site’s organic traffic.
Securing competitive keyword rankings.
Enhancing visibility for new product lines, such as their tote bags.
Add “real value” not just traffic spikes.

This required a robust technical SEO audit, a bespoke eCommerce SEO strategy, and SEO content writing, all while maintaining the brand’s image.

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The Results

The results achieved in just 6 months have been impressive, with Case-Mate growing in SERPs and capturing a higher % of positions on page 1 - directly leading to an increase in transactions and revenue. This showcases the power of a strong eCommerce SEO strategy and close collaboration with the clients. By building out a new IA structure, it sets the foundations for the site to continue adding to their new product lines and ensuring this fits seamlessly within the site’s future.